Case Study: Shannon N. — Spa, Little Rock AR | Salon & Spa Launch
Case Study

Shannon N. — Spa, Little Rock AR

How a brand new spa went from zero clients to 25 new clients in her first 30 days.

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Results shown are from a real Salon & Spa Launch client and are not guaranteed. Individual results vary based on offer, market, and effort.

Meet the Owner

Brand new doors. Zero starting clients.

Shannon had just opened her spa in Little Rock, AR, offering cryofacial and body contouring services. No existing client base, no local reputation built yet — a true fresh start.

For a brand new business, momentum in the first 30 days matters more than almost anything else. Shannon needed her marketing to work from day one, not months down the road.

That's where Salon & Spa Launch came in.

Our Approach

Two offers, built to lead somewhere bigger.

1
The Offer: Cryofacial An entry-level offer designed to introduce new clients to the service — and set up the future sale of a full package.
2
The Offer: Body Contouring Running alongside the cryofacial campaign, giving Shannon two ways to bring in her ideal new clients from day one.
3
The Ad Strategy: $30/Day Combined on Meta A modest combined budget across both campaigns — built to generate fast momentum for a brand new business.
Results

The data doesn't lie.

Every number below is pulled straight from the ad account and booking system. No rounding up, no cherry-picking the best week.

Results started rolling in immediately — for a business that didn't exist a month before.

Shannon had just opened her doors. No existing client base, no local reputation yet — nearly starting from zero. That's exactly the kind of launch where early momentum matters most.

We built two offers for her — one for cryofacial, one for body contouring — both designed as entry points that could later be sold into full packages. Running both campaigns together at roughly $30 a day combined (about $900 for the month), Shannon brought in 25 new clients in her first 30 days.

That's $2,500 in front-end cash collected — and that number doesn't include a single backend package sale Shannon was able to close with those clients once they were in the door. For a brand new business with zero starting momentum, that's not just a good first month. That's a running start. 🤯

New Clients in First 30 Days: 25 — 🤯💸📈

25 New Clients (First 30 Days)
2 Offers Running Simultaneously
$2,500 Front-End Cash Collected
$900 Total Ad Spend
The Takeaway

Zero clients. Thirty days. Twenty-five new ones.

Shannon didn't have months to build momentum slowly — she needed her new business to work from day one. Two offers, one system, and a fast start that gave her real revenue and real clients before she'd even had a chance to build a reputation the old-fashioned way.

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