How a 40-year veteran colorist turned $932 in ad spend into $4,888 in new client revenue in her first 90 days.
Book a Free Strategy CallResults shown are from a real Salon & Spa Launch client and are not guaranteed. Individual results vary based on offer, market, and effort.
Mary is a solo colorist and advanced cutter with 40 years of experience, running her own suite in the Houston, TX suburbs. For most of her career, her chair stayed full on word-of-mouth and a strong Google Business profile — until the algorithm changed and the leads dried up.
She tried agency after agency. One sold her a website and promised organic leads that never came. Another charged her $6,000 and never even touched her Google profile. A third tried to hand her the keys to run her own Facebook ads — with zero training. She was borrowing money from her brother just to keep paying for marketing that wasn't working.
That's when she found Salon & Spa Launch.
Every number below is pulled straight from the ad account and booking system. No rounding up, no cherry-picking the best week.
Results started rolling in fast — and then kept compounding.
In her first 90 days, Mary's $150 Cut + Partial Highlight offer brought in 18 new, paying clients (with 23 deposits collected in total), from just $932 in ad spend — about $10 a day.
Here's the twist: almost nobody paid just $150. Mary's average new-client ticket landed at $271 — nearly double the anchor offer — because she's spent 40 years learning how to listen, set expectations, and sell the extra value her clients didn't know they needed.
That's $4,888 in new client revenue in 90 days. After her agency fees, ad spend, and usage — before even subtracting product costs — she cleared over $2,500 in her pocket. And it's still compounding: assuming even a modest rebooking rate, those same clients are projected to bring back another $1,400+ in revenue over the next year. 🤯
For a stylist who used to get "zero, like zero" leads a year from her old marketing company, that's not just a win. That's a whole new business.
New Client Revenue in 90 Days: $4,888 — 🤯💸📈
"I wouldn't want to go and get a surgery that's 50-50. I want a 99% chance... This is a for sure win."
That's Mary, in her own words. After years of being burned by marketing companies that took her money and delivered nothing, she found a partner whose success is tied directly to hers. In her own Google review, she put it simply: "I could tell from the beginning they know what they are doing. I have been taken care of daily in whatever needs to happen, my success is truly theirs." Forty years into her career, she's still growing.