Case Study: Laila G. — Salon, Draper UT | Salon & Spa Launch
Case Study

Laila G. — Salon, Draper UT

How Laila's salon generated 24 new clients in 30 days on just a $15/day ad budget.

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Results shown are from a real Salon & Spa Launch client and are not guaranteed. Individual results vary based on offer, market, and effort.

Meet the Owner

A small budget. A big result.

Laila owns a salon in Draper, UT, running Cut & Highlight services for a growing client base.

She didn't need a massive ad budget to see real results — she needed a system that made every dollar count, and a steady stream of new clients that didn't require guesswork.

That's where Salon & Spa Launch came in.

Our Approach

Maximum results, minimum spend.

1
The Offer: $150 Cut & Highlight A strong entry-level offer designed to bring new clients through the door without discounting so deep it hurts margins.
2
The Ad Strategy: $15/Day on Meta One of the leanest budgets we run — proof that a small daily spend can still generate a steady stream of new clients.
3
AI Booking & Deposit Collection Every lead automatically booked and confirmed with a deposit, so a small ad budget didn't mean a small amount of follow-through.
Results

The data doesn't lie.

Every number below is pulled straight from the ad account and booking system. No rounding up, no cherry-picking the best week.

Results started rolling in fast — on one of the leanest budgets we run.

In just 30 days, Laila's $150 Cut & Highlight offer generated 24 new clients for her Draper salon, from just $15 a day in ad spend — about $450 for the month.

Even using the most conservative math possible — the $150 starting price, with zero upsells factored in — that's already at least $3,600 in new client revenue.

That works out to an average cost to acquire each client of just $18.75 — recouped eight times over on the very first visit alone. That's an 8:1 return on ad spend, on one of the smallest daily budgets we run for any client. 🤯

New Client Revenue in 30 Days: $3,600+ — 🤯💸📈

24 New Clients (30 Days)
$3,600+ New Client Revenue
$450 Total Ad Spend
$18.75 Cost Per New Client
The Takeaway

You don't need a big budget. You need the right system.

Laila's results prove that a modest, $15-a-day investment can generate real, meaningful growth when it's paired with the right offer and the right follow-up. Twenty-four new clients, an $18.75 cost per client, and a full month of momentum — all without stretching her budget.

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